Trovata Designer Clothes, Fashion Trovata Designer ClothesCasual chic is what Trovata is all about. Hailing from California, it is known for its playful use of classic materials and all American aesthetic. Here you can be simultaneously preppy and cool in a soft sweater or military inspired jacket. About the brand: The idea for Trovata was born on a college campus, when a group of friends started designing stylish menswear and people took notice. It launched as an official line for men and women in 2002, and has gained accolades such as the Ecco Domani award and a grant from the CFDA/Vogue Fashion Fund.