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General Idea

General Idea Designer Clothes, Fashion General Idea Designer Clothes

General Idea by Bumsuk Choi
A clean, preppy look transcends seasons or occasions. You can never go wrong with classic lines and well-fitting garments, and this collection by Bumsuk Choi for General Idea provides just that. Pair some timeless khaki shorts with a nautical-feeling striped pullover. Or if you’re feeling a bit more daring, reach for the pleated shorts in red, or slouchy cable knit shorts in black. About the Brand: In 2004, Korean designer Bumsuk Choi launched his luxury menswear label, General Idea. At the time of his launch, Bumsuk was considered the youngest designer ever to join the Seoul Collection in the Republic of Korea. Bumsuk has collaborated on campaigns with several large brands, including Puma, Heineken, Absolut, and MAC Cosmetics among others.




General Idea x Head Men's Two-Piece Jacket





General Idea x Head Men's Two-Piece Jacket

Lightweight jacket with inner vest that can be worn separately, zip closure, knit cuffs Fabric:...
General Idea Men's Pants with Leather Trim





General Idea Men's Pants with Leather Trim

Slim fit contemporary cargo pants with contrast leather trim at waist, pockets and zipper pulls,...
General Idea Men's Multicolor Blazer





General Idea Men's Multicolor Blazer

A unique look with contrasting colors and fabrics, drawstring in waist, quilted lining, and...

General Idea Men's Plage Patch Tank Top





General Idea Men's Plage Patch Tank Top

Scoop neck tank features striped print and canvas "Le June L'Epant" patches on front, "Plage"...
General Idea Men's Stripe Sleeve Polo





General Idea Men's Stripe Sleeve Polo

Woven button-front shirt is modernized with striped knit sleeves, classic pointed collar, 1 front...
General Idea Men's Shirt with Contrast Sleeves





General Idea Men's Shirt with Contrast Sleeves

Crisp Oxford woven with contrast mottled knit sleeves, button-down collar, patch pocket, 1-button...

General Idea Men's Striped Shirt With Pocket





General Idea Men's Striped Shirt With Pocket

Medium-weight woven stripe, pointed collar with attached contrasting underlay and button detail,...
General Idea Men's Pants with Ultrasuede Top





General Idea Men's Pants with Ultrasuede Top

Slim fitting fleece knit pants with contrast diamond-stitched ultrasuede top, side slant and back...
General Idea Men's Pleat Pants





General Idea Men's Pleat Pants

Mid-weight wool blend pants with pleats and unique button-flaps at front, side slant and back...





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